CEAT Kelani Holdings has reached another milestone in radial tyre manufacture in Sri
Lanka with the Company’s appointment as an Original Equipment Manufacturer (OEM)
for Bolero City Pik-up vehicles assembled in Sri Lanka by Mahindra & Mahindra (M&M)
India in collaboration with Ideal Motors.

All Mahindra Bolero City Pik-ups rolling off the assembly line at the Mahindra Ideal
Lanka Automotive Assembly Plant at Welipenna, Matugama are fitted with CEAT Milaze
HD radial tyres in the size of 215/75 R15, manufactured at the CEAT Kelani plant in
Kelaniya, under an OEM agreement between the two companies.

CEAT has already supplied 180 of these high performance radial tyres for 36 vehicles
that will be assembled in November and December this year and has committed to
supply up to 720 tyres per month from January 2022 onwards for a targeted maximum
of 144 vehicles to be produced monthly by the Mahindra Ideal Lanka joint venture, the
Company said.

Commenting on the agreement, CEAT Kelani Managing Director Ravi Dadlani said: “We
are delighted to contribute to the local value addition component of the Mahindra and
Ideal Motors venture, while doing what we do best – producing high quality tyres
designed and engineered for local conditions and supporting the government’s efforts to
conserve foreign exchange. Over the past two decades, CEAT has built the equity of
the ‘Made in Sri Lanka’ proposition in the tyre industry, and we are proud and
appreciative of the opportunity, as exclusive tyre supplier, to support the aspirations of
Mahindra and Ideal Motors to progress to vehicles made in Sri Lanka.”

The Managing Director of Mahindra Ideal Lanka Pvt Ltd. Nalin Welgama noted that
“This new initiative is a step in the right direction and supports the government policy
framework for Sri Lanka’s migration from a market economy to a production-based
economy.”

The CEAT Milaze tyres manufactured by CEAT Kelani for the Mahindra Bolero City Pik-
up feature profiled shoulder lateral grooves that provide better heat dissipation and
wide-angle circumferential grooves that resist cuts and chips. Angular transversal
notches and sipes provide enhanced grip and uniform wear, while the angular notched
4-rib high land area design provides longer tyre life and durability.

No stranger to the OEM segment, CEAT Kelani Holdings has been the exclusive
original equipment tyre supplier for Mahindra KUV100 compact SUVs assembled in Sri
Lanka since 2019. All locally-assembled Mahindra KUV100 vehicles are fitted with
CEAT FUELSMARRT 185/60 R 15 tyres.